Stadion Partners with LiveLike to Bring Interactive Features to their Platform for Sports Rights Holders

LiveLike Audience Engagement Platform Brings Community, Gamification and More to Stadion and its Partners

New York and London, July 20, 2021 — Stadion, which creates high performance digital products for the sports industry, and LiveLike, which transforms passive audiences into engaged communities around sports and entertainment,are partnering to deliver market leading digital platforms across web, mobile, and OTT.

LiveLike brings a custom mix of interactive features and gamification to its partners. These include influencer-driven chats, prediction games, fan leaderboards, live polls, quizzes, and more – all of which can be integrated with sponsors.

Through this partnership, Stadion will integrate LiveLike’s audience engagement platform into the digital experiences it creates for rights holders, including clubs, leagues and federations, driving increased engagement, interaction and dwell time. As a combined offering, Stadion and LiveLike are able to create unique activation experiences and revenue generating opportunities for rights holders and sponsors.

Stadion’s clients include Manchester City, Paris Saint-Germain, Newcastle Utd, Rangers FC, and Team GB, while LiveLike works with clubs including the Golden State Warriors, as well as major rights holders such as Canal+, Turner Sports and FloSports.

Stadion CEO Lee Cook said, “The experiences we create complement so well with LiveLike’s audience engagement platform. Rights holders are increasingly looking to interact and engage with their audiences, and this allows us to take our products to the next level with LiveLike’s best-in-class gamification and interactivity platform. When working together, we as companies both speak the same language and know this is going to translate to success for our partners.”

“Working with Stadion is really a natural fit for us. Their reputation of delivering for their partners proceeds them and the creation of this relationship shows that what they saw in LiveLike is the best partner to bring their partners’ digital platforms a step further. I am very excited to see the power of our tools in their hands and how we are going to help sports organizations engage more with their fans in the coming years,” said LiveLike COO Samuel Westberg.